Online business - learning franchise

My name is Alex Genadinik. I've been in Elearning since 2014 and have over 500,000 students. Elearning is a fantastic industry. There are many things you can do within Elearning and I'll outline those things here.

1) Create courses to sell on Udemy or other Elearning marketplaces.

2) Create courses to sell on your own website.

3) Promote courses as an affiliate.

4) Sell courses that you've licensed through PLR (Private Label Rights).

5) Provide video and audio editing to online course creators.

Planning Your Elearning Business

There are many challenges in Elearning. The biggest challenges are creating the course, figuring out where it's best to sell the course, and selling enough of the course to make this a profitable business that can sustain itself. You should never just plow into a business. You must plan each part of the business so you don't have too many bad surprises as you are in the middle of starting your online course business.


You must plan how many courses you will ultimately end up creating, who will create them, and how you will sell them. You must also plan each course to make sure that you plan a good online course that has a chance to do financially well.

1) Creating Your Own Udemy Courses

I started in Elearning on Udemy and to this day, Udemy is my #1 focus. The main challenge with Udemy is that it has become incredibly competitive for new instructors. It's even difficult to compete for experienced instructors like myself because the Udemy marketplace is becoming more competitive each day.

Still, if you are a great expert at anything, Udemy is a fantastic marketplace to sell your first course. You can also sell that same course on your own website since selling courses on Udemy does not prohibit you from selling them elsewhere. This is all a part of your online course business plan before you start.

You can explore my library of business and marketing courses on Udemy.

2) Create Courses To Sell On Your Website

Whereas you will face immense competition on Udemy, you will face no competition when selling courses on your website.

The challenge with selling courses on your website is that new or small sites typically have very low traffic numbers and can't sell the courses because they have no traffic. Coincidentally, Udemy solves the traffic issue for you as they have millions of potential students already browsing their website.

But the good news is that when you sell on your own website, you can charge higher rates precisely because there are no other competing courses.

3) Promote Courses As An Affiliate

If you don't want to spend time creating courses, you have some good option. The first option is to sell courses made by other instructors for an affiliate commission. You can do that by joining the Udemy affiliate program which pays 25% commission per sale or by joining various other affiliate programs for online courses on sites like Clickbank.

4) Sell Courses Licensed Through PLR (Private Label Rights)

Licensing and reselling online courses is another popular way to get into the Elearning industry overnight by not having to actually create the courses. The challenge is that this option is not free since you have to pay the upfront licensing fee.

The great news is that you can start this business overnight and collect 100% of sales revenue which is much bigger than the affiliate commissions you would get. I actually have a PLR courses licensing option. In fact, if you want a website built for you, and some of my business coaching to guide you as you start your Elearning business, I also have an option to franchise my Elearning business.

5) Provide Video Editing And Audio Creation Services

If you want to be behind the scenes, there are plenty of opportunities for that in Elearning. Many creators outsource video editing, audio editing, and marketing tasks to freelancers. You can create a freelancing profile on sites like Fiverr and UpWork or reach out to popular online instructors to see if they might have any work they need to outsource.